通用汽车推动电动车未来的关键:盈利

        <p>随着2024年的深入,我越来越觉得电动车(EV)转型不仅仅是关于插电的汽车,更关乎未来能源的控制。这一未来将由电池驱动,包括家庭发电机、移动设备和电网供电,远不止仅仅是汽车。对于汽车制造商而言,掌握电池供应链和电池成本将是未来的关键,而通用汽车(GM)在这方面正取得了实质性进展。</p>
        <p>今天,我们的<strong>关键材料</strong>新闻头条聚焦三家所谓的“传统”汽车制造商及其电动车战略:通用汽车、大众汽车和本田。让我们深入探讨。</p>

        <h2><span class="arrow-holder"><svg class="arrow-heading"><use xlink:href="https://insideevs.com/design/dist/critical/icons/sprite-common-0-828d110be43f2b717ace39516c12d87f.svg#sqr-arrow"></use></svg></span>通用汽车在电动车领域取得30%进展</h2>
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                <img src="https://kengjunkai0416.com//wp-content/uploads/2025/01/16x9-tr.png" alt="Chevy EV Lineup 2024" width="16" height="9" loading="lazy">
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            <div class="source-title" data-source-id="36">InsideEVs</div>
            <div class="photo-title">
                <p>2024年雪佛兰电动车系列</p>
            </div>
        </section>

        <p>通用汽车首席执行官玛丽·巴拉承诺,2024年将是其电动车计划的翻身之年。毕竟,2023年遭遇了无数电池生产、软件挑战等问题。最近几周,销售数据强劲,第三季度电动车销量突破70,000辆,而在最近的投资者日活动中,巴拉及其团队也分享了令人鼓舞的盈利消息。</p>
        <p>巴拉表示:“我们相信,今年我们的电动车损失已经触顶,明年将显著提高盈利能力。”她补充道,通用汽车预计本季度将达到“正向变动利润”。</p>
        <p>我非常自豪InsideEVs团队对此的全面报道,所以这里不再详细回顾。但我强调,制约电动车普及的主要原因之一是它们对汽车制造商的盈利能力较低;他们对电池供应链及生产方法的控制权较小,同时电池本身仍然昂贵。这两方面的局势正在迅速变化,而通用汽车似乎正在引领这一变化。以下是CNBC的分析:</p>
        <blockquote>
            <p>电动车的顺风支持来自于销量增长和包括原材料和电池生产在内的成本降低。</p>
            <p>[通用汽车CFO保罗·雅各布森]表示,通用汽车的资本支出预计2025年将与今年保持一致。通用汽车2024年的财务指引预计资本支出在105亿至115亿美元之间。</p>
            <p>雅各布森表示,通用的电动车变动利润同比增长超过30个百分点。</p>
            <p>巴拉周二表示,该汽车制造商计划2024年生产和批发约200,000辆北美电动车,并预计到今年年底实现生产或贡献利润的盈利能力。这个目标低于之前200,000至250,000辆的预期,后者曾高达300,000辆。</p>
            <p>预计2025年的盈利将受到固定成本降低的支持,过去两年固定成本已下降20亿美元(不包括折旧和摊销),同时需求相对稳定,汽车制造商的激励支出也保持稳定。</p>
        </blockquote>

        <p>相比之下,让我们看看福特。尽管近年来在电动车领域做了一些开创性工作,但其年销量尚未达到数十万辆,且在Mustang Mach-E和F-150 Lightning车型上的亏损依然存在,这使得它不得不推迟一些计划并完全取消一款电动车型。</p>
        <p>无论如何,如果想要更多电动车,它们必须盈利。即使通用汽车对某些电池项目进行调整,似乎也在朝着这个方向努力。</p>

        <h2><span class="arrow-holder"><svg class="arrow-heading"><use xlink:href="https://insideevs.com/design/dist/critical/icons/sprite-common-0-828d110be43f2b717ace39516c12d87f.svg#sqr-arrow"></use></svg></span>大众汽车计划到2027年推出八款新电动车</h2>
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                <img src="https://kengjunkai0416.com//wp-content/uploads/2025/01/16x9-tr.png" alt="大众汽车品牌首席执行官Thomas Schaefer与大众ID.2all概念车" width="16" height="9" loading="lazy">
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            <div class="source-title" data-source-id="368">大众汽车</div>
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                <p>大众汽车品牌首席执行官Thomas Schaefer与大众ID.2all概念车</p>
            </div>
        </section>

        <p>此时,我对任何声称将在“Y年之前推出X款电动车”的汽车制造商持极大怀疑态度。我甚至无法跟踪大众汽车在这一方面做出的承诺;2019年的一篇文章曾承诺到2025年推出70款电动大众集团车型(这显然不会实现)。但这项最新承诺似乎更为现实。我目前找不到来源自德国《汽车与运动》的最初访谈,但路透社引用了大众汽车品牌首席执行官Thomas Schaefer的言论,声称到2027年将推出八款新电动车:</p>
        <blockquote>
            <p>“我们必须以盈利的方式生产车辆,并以合理的价格将其推向市场,”该出版物引述他说。还报告称,ID.2小型车模型将在36个月内开发,而非50个月。</p>
        </blockquote>

        <p>这可能是在Schaefer推出新款大众Tayron/Tiguan之际发表的,该车型目前是其电动车战略的核心。如我们今年多次提到,大众面临着人力成本、对电动车需求不均衡、欧洲和中国销量下滑等一系列挑战——更不用说来自中国电动车新兴企业的竞争了。</p>

        <h2><span class="arrow-holder"><svg class="arrow-heading"><use xlink:href="https://insideevs.com/design/dist/critical/icons/sprite-common-0-828d110be43f2b717ace39516c12d87f.svg#sqr-arrow"></use></svg></span>本田谨慎行事,保持灵活</h2>
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                <img src="https://kengjunkai0416.com//wp-content/uploads/2025/01/16x9-tr.png" alt="本田系列0原型车" width="16" height="9" loading="lazy">
            </source></source></picture>
            <div class="source-title" data-source-id="719">本田</div>
            <div class="photo-title">
                <p>本田系列0原型车</p>
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        </section>

        <p>本田在其日本技术会议上宣布了一些令人兴奋的计划,我们的Kevin Williams对此进行了详细报道。许多计划涉及在美国和加拿大新建工厂,以生产下一代高科技汽车。</p>
        <p>但本田并未完全承诺,或者说保持灵活性,其首席执行官向<strong>彭博社</strong>表示:</p>
        <blockquote>
            <p>本田汽车公司表示,如果对纯电池车的需求持续减弱,它将开放调整电气化路线图的可能性,这表明这家日本汽车制造商最终可能会像其他国际同行一样放弃电动车目标。</p>
            <p>“如果事情朝着意外的方向发展,我们还有足够的空间调整全球建立电动车工厂的时间表及战略,”首席执行官三部俊浩在上周本田科技日对投资者说。可能包括推迟设立一些电池生产线,他补充说。</p>
        </blockquote>

        <p>值得指出的是,这种强劲的研发支出应该产生可在各种汽车(包括混合动力车)上应用的技术:</p>
        <blockquote>
            <p>公司还开发了紧凑型e-Axle系统,结合了电动机和逆变器,以提升电动车的空间利用率。它还将应用新焊接技术,使汽车框架更轻。</p>
        </blockquote>

        <p>希望本田能找到解决方案,因为截至目前,日本汽车制造商在长期电动车市场中似乎并不具备竞争力。</p>

        <h2><span class="arrow-holder"><svg class="arrow-heading"><use xlink:href="https://insideevs.com/design/dist/critical/icons/sprite-common-0-828d110be43f2b717ace39516c12d87f.svg#sqr-arrow"></use></svg></span>你对传统汽车制造商在电动车竞赛中的表现如何看待?</h2>
        <section contenteditable="false" draggable="true" data-widget="image" data-border="" data-id="7845708">
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                <img src="https://kengjunkai0416.com//wp-content/uploads/2025/01/16x9-tr.png" alt="2024年雪佛兰Equinox EV" width="16" height="9" loading="lazy">
            </source></source></picture>
            <div class="source-title" data-source-id="460">雪佛兰</div>
            <div class="photo-title">
                <p>2024年雪佛兰Equinox EV</p>
            </div>
        </section>

        <p>通用汽车可能是2024年最大的赢家,还有现代汽车集团。其他制造商呢?</p>
    </div>
</div>

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